Diary: On the QT ..

So, how did Bartle Bogle Hegarty win the pitch for the Lynx digital account earlier this year? Great creative idea? Fabulous technical capability?

Or was it more like an experiment by the client? According to Alan Rutherford, the vice-president of global media at Unilever, who was interviewed in last week's Sunday Times, it's the latter. "We've given BBH the Lynx account to see if they can get up to speed on digital," he revealed ...

And Diary's award for biggest preening adlander to be seen on a TV set goes to Johnny Hornby. Just before BBC cameras invaded his agency to film last week's episode of The Apprentice, Diary hears he popped out for a quick, and expensive, haircut; obviously because he's worth it ...

While the music and advertising industries claim they're best mates, there's clearly some baggage to be worked through. At least, that's the way it looked at last week's Great Escape conference in Brighton. Susan Stone, the music services manager at the BBH music publishing venture Leap Music, was singled out for a grilling from irate independent labels. Seems like commercials producers aren't the only ones who are aggrieved with some of BBH's terms and conditions ...

For anyone out there with a strong wrist and a penchant for knocking their balls around, they should get involved in a upcoming table footie contest being hosted by Soup on 31 May at the Kick Bar in Shoreditch. Anyone can join in, but teams are limited to two players per team per agency ...

Diary Appeal: The devoted and talented reporters at Campaign Towers have sniffed out a rumour that there is in existence a pretty saucy picture of the TBWA\London chief executive, Matt Shepherd-Smith, enjoying the hospitality of Hugh Hefner at his Playboy Mansion. It is also understood that he is attached on each side to a Playboy bunny. We'd love anyone who knows the whereabouts of this snap to send it to campaign@haymarket.com.

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