Diary: On the QT ..

It isn't just CHI & Partners that has been experiencing a bit of drama on the ski slopes.

Carat's managing director, Neil Jones, almost skied straight into the afterlife on a recent trip to Chamonix with some clients. After apparently being persuaded by the group's foolhardy guide to ski on a glacier riddled with crevasses, Jones came dangerously close to plummeting into one 30-metres deep. But this wasn't the end for our action hero Neil (or is that Indiana?), who managed to stretch out and cling to the surface, saving himself from certain death. The extremes agencies have to go to impress clients these days ...

Ivan Pollard, a partner at Naked Communications, took a day off sick last week. Now, there's nothing unusual in that for most people. After all, we've all taken the odd day off for colds, flu, or perhaps even a duvet day accompanied by a spot of Cash in the Attic. But for the bed-bound Pollard, this was his first-ever sick day, man and boy, in 35 years. Still, he can't have been that ill. Skiving Pollard still found the energy to talk to Campaign ...

Adland is known for its ability to gossip, and its way with words, so it's no surprise that a number of people in the industry have picked up some rather unflattering nicknames. But one Diary is rather fond of (and can print) is Rory Sutherland's new moniker, Shooting Tigers. Why Shooting Tigers? Because his colleagues feel that if they were to ask the eccentric Ogilvy man what he'd been up to at the weekend, that would always be his answer ...

Campaign hacks never tire of seeing their national newspaper counterparts getting things wrong when dipping a toe into the world of advertising. So, an eagle-eyed Diarist couldn't help but let slip that in a recent Times article on the new guard at 10 Downing Street, the former WPP chief David Muir, who's just bagged himself a job as director of political strategy, was referred to as David Mui. Oops.

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