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Diary: On the QT ..

Is John Hegarty the new Michael Parkinson? The Bartle Bogle Hegarty worldwide creative director was on chatty form at the London College of Fashion last week, hosting an evening arranged by the History of Advertising Trust and Nabs, at which leading industry figures picked their favourite spots from the Arrows Archive.

Hegarty got into the spirit by skipping down the stairs to Parky's TV theme music. Meanwhile, the director Daniel Kleinman offered a seemingly curious choice to sit alongside the likes of Fiat's "handbuilt by robots", Carling's "dambusters" and Levi's "creek" - a spot called "employee" for AT&T. Curious, that is, until Kleinman had to confess that the "employee" in question was his wife, Jude ...

As you're reading this, Andrew Cracknell, adland's most famous old salt, is battling the elements aboard his yacht, Severance, on a 2,600-mile voyage from St Lucia to "somewhere in Turkey". The one-time creative chief has apparently instituted a system called "shower buddies" to keep himself and his crew fragrant. Diary doesn't care to know details about this practice but, according to one blogging crew member, it involves the second buddy having to clean out the "fuzzy, scaly and stinky bits" afterwards. It was never like that aboard the CHI boat at Cannes ...

As if doing a start-up isn't taxing enough, David Miller, one of the founders of Parrott & Miller, is looking for a publisher for his first foray into fiction writing - a novel for teenagers. The former Wieden & Kennedy Amsterdam managing director says his daughter has read it and given it the thumbs-up. Best not give up the day job just yet, though, David ...

It turns out that a new TV commercial by Advantage West Midlands promoting Stratford-upon-Avon as the "heart of England" wasn't actually filmed there but 66 miles away in the grounds of Stokesay Castle in Shropshire. "I'm speechless," Stuart Bleese, Stratford Borough Council's deputy leader, declares.

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