DIARY: QUIZ

How much did the dot.com companies spend on US media in the first six months of 1999?

How much did the dot.com companies spend on US media in the first

six months of 1999?



a dollars 515 million b dollars 325 million c dollars 265 million

d dollars 180 million





What is direct mail’s share of UK advertising expenditure?



a 22per cent b 18 per cent c 15per cent d 9 per cent





The new star of Pepsi’s ads is



a Puff Daddy b Robbie Williams c Mel B d Ronan Keating





Who owns Wallpaper magazine?



a Conde Nast b Ikea c NatMags d Time Warner





Answers: 1. dollars 515m; 2. 18 per cent; 3. Robbie Williams; 4. Time

Warner.



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