Agencies will do anything to get their senior staff in the paper,
but few have risked the barbed pen of the Diary to the extent of the
staff at BMP DDB for this example of rampant self-publicity.
The joint managing directors Ross Barr and Chris Cowpe and their cronies
tell in a press release how they hired a professional shutterbug to
stalk the corridors and ’take candid shots of us all at work, unposed’,
Candid! Unposed! The only candid thing is the admission that it ’was our
chance to prove that we do actually work’. Doubtless some good cause
will welcome the cash, but the biggest charity case with its hand out
here is BMP’s public profile.
We’ve published one shot, but only because the poor loves need reminding
that a managing director and his PA checking their diaries doesn’t count
as hard work. No new-business wins then?