Diary: Support Nabs, if only to help this poor bloke

Look at the picture. If ever there were a reason needed why it is imperative that you lend your support to Nabs, then this must surely illustrate it. No, not the poster of Ben Langdon, who is one of a number of industry figures to appear in this year's Nabs Week campaign, but the poor old bloke responsible for pedalling the blasted things about.

This silver-haired old gent, who should be enjoying his twilight years having his feet rubbed in an over-heated house, will be visiting agencies to promote Nabs Week, next week.

The Adbike campaign will be supported by a Nabs film to be shown on a new medium - Adscreen, which is basically a man, possibly another pensioner, with an LCD TV and speakers on his back (no, seriously).

So unless you want to end your days in charge of a moving billboard, then do everything you can to support Nabs Week.

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