DIARY: Turkey of the week - HDM Total Communication/Maltese Tourist Board

Jeremy Lee is unimpressed by HDM Total Communication's ad for the Maltese Tourist Board: "I can understand cracking a brief from the crowded holiday sector is a difficult task, but this is miles wide of the mark. The clumsy attempt to stand out by trying to be funny fails and the frequency the ad is being broadcast just compounds the irritation." Seen worse? E-mail turkeys.campaign@haynet.com.