Diary: Turkey of the Week - In-house/Just for Men

Ian Darby isn't rushing out to cover the grey hairs after watching the latest Just for Men TV ad, which was created in-house:

"Just for Men's argument that men with grey hair can't get jobs is worrying enough but even this insight is lost in a woeful execution that combines some of the worst voice-dubbing ever witnessed with painful performances from the man and daughter featured. This ad is so bad it's almost entertaining but it's in danger of turning the brand into a laughing stock."