Diary: Turkey of the week - JWT/Kellogg's Crunchy Nut Corn Flakes

Kunal Dutta is bewildered by JWT's spot for Kellogg's Crunchy Nut Corn Flakes:

"Any train of thought here seems to have derailed. After 25 seconds, I've gleaned that Kellogg has enforced special lanes for commuters desperate to get home for a bowl of Crunchy Nut. Said lanes are for permit holders only. Violators are monitored by CCTV. And nothing happens. Missed the insight that a breakfast product can be enjoyed after work? Sensing the underlying irony? Personally, I'm left in gridlock."


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