Diary: Turkey of the week - JWT/Portuguese Tourist Board

Matthew Warren finds the latest Portuguese Tourist Board work from JWT a little bit creepy:

"Following a summer during which Portugal became better known for the disappearance of Madeleine McCann, it's no surprise the Portuguese Tourist Board feels it's time to remind us of the country's charms. But this execution seems to adopt a strange approach by using the line: 'To be continued ... at an unforgettable dinner.' Given that it was during an unforgettable dinner that Madeleine disappeared, it just appears to be an odd choice of words."