Diary: Turkey of the Week - Kitcatt Nohr Alexander Shaw/Virgin Holidays

Rachel Gardner is unimpressed with Kitcatt Nohr Alexander Shaw's TV ad for Virgin Holidays: "Holidays usually conjure up images of sun-kissed bodies on tropical beaches. But no such luck in this ad. Why would potential customers identify with a man who has chosen to walk in to the travel agent covered in toilet roll? It's meant to be funny but, owing to the high proportion of exposed white flesh, it's not for the faint-hearted. And any spot that uses the words "big gun" as a euphemism for penis has to be a bit iffy."