Feature

Diary: Turkey of the week - Levy McCallum/Tunnock's Caramel Bars

Anne Cassidy finds the latest ad campaign by Levy McCallum for Tunnock's Caramel Bars hard to stomach:

"The 'actors' in this ad get so inexplicably overcome each time a Tunnock's truck drives by that they mime eating a chocolate bar. Sadly for everyone involved, they look like they're pretending to do something much more unwholesome. There's also an unspeakably shrill 80s jingle to deal with and the whole thing looks like it's been filmed on someone's phone. I think I could have made this ad myself."

Topics