DIARY: Turkey of the week - Partners BDDH/Welch's grape juice

Ian Darby doesn't rate Welch's ad by Partners BDDH: "Everything about this ad is painful. The day-glo colour scheme, which oh-so-cleverly conveys the full fruit impact of Welch's grape juice, hurts your eyes. The acting and soundtrack are terrible and the central 'idea' - that each member of the family likes a different juice flavour - resembles the work of an infant. This one could be filed in the Ferrero Rocher file of comically bad advertising but it's not that good."

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