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Diary: Turkey of the Week - Saatchi & Saatchi/Head & Shoulders

Matt Williams is left stunned by just how bad Saatchi & Saatchi's latest ad for Head & Shoulders, starring Jenson Button, is:

"Like any motor-racing fan, I'm really excited about the start of the Formula One season and will be cheering on Button in every race. But if he performs as badly on the track as he does in this excruciating ad, then he can kiss his chances of winning the championship goodbye. His acting's even worse than team-mate Lewis Hamilton's performance in the Santander ads."

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