Diary: Turkey of the week - Young Euro RSCG Dublin/11 88 88

Noel Bussey has to hide every time he sees the 11 88 88 television ad by Young Euro RSCG Dublin starring Fran Cosgrave:

"I can't understand how having this 'celebrity' telling me to get a number and change my life in his annoying Dublin brogue, or singing to me that he likes the way I move, is going to make me turn my back on the tried-and-tested 118 118 boys. The whole irritating ad is based on bling culture, which was popular about three years ago - very much like the star of the ad himself, in fact."