WHAT TOPICS HAS THE INDUSTRY BEEN DISCUSSING THIS WEEK?
THE TALK TIME SPENT
YouView's pitch U-turn. While the capture of the ad 1 hr 3 mins
account is a coup for Adam & Eve, CHI, which the client
admitted had "the strongest creative ready to go",
could be forgiven for feeling aggrieved.
The Government's plans to look at the viability of a 52 mins
privately funded "Ad Council" to replace COI.
The Halifax ad account. The bank seems to be lining 27 mins
up agencies to pitch for the business if DLKW Lowe's
efforts aren't up to scratch. But it's unclear how
good an opportunity this really is.
The BBC pitchlist. Eight agencies makes for a 13 mins
shorter list than some feared but it will be interesting
to see how much change really results from the process.
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