Feature

Diary: Water-Cooler Monitor

WHAT TOPICS HAS THE INDUSTRY BEEN DISCUSSING THIS WEEK?
THE TALK TIME SPENT
Euro RSCG's attempts to reinvent itself. Can the 1 hr 3 mins
most traditional of traditional agencies make a
success of integrating digital and media?

You wait forever for clients to start saying sorry, only 54 mins
for three of them (Evening Standard, M&S and Sunny D)
to say it in a week. Is apologising to the public at
large about to become a trend?

RKCR/Y&R winning a Bafta for its Beijing Olympics 32 mins
Gorillaz ad. On top of the only UK TV gold at the Clios,
(for Virgin Atlantic "Still red hot"), it's been a good
week for Roalfe, Collins and co.

CHI & Partners' new Drench ad, which features a 13 mins
man rodeo-riding a pheasant. There's a very fine line
between surreal and just plain odd.

Topics