The Ivy. Gastronomic heaven, and historically home to some of
advertising's most celebrated table-hoppers, cheek-kissers and
back-slappers. Pop in any day and you're more than likely to spot the
likes of Mark Wnek and Bruce Haines at their favourite table.
However, there remain some for whom the exclusive eaterie is treasured
more for its mouth-watering selection of fine food and wines. One such
chap is the affable Leon Jaume, the executive creative director of WCRS,
a legendary fan of the protracted lunch, and a man of scru-pulous good
taste (though perhaps not in ski wear).
Still, we hear that Jaume has suffered something of a nasty shock of
As a man who appreciates the finer things in life, Jaume had recently
taken his gastronomic prowess off to the mountains for a spot of Alpine
skiing. However, he was not prepared for an encounter with a chalet girl
of the most unpleasant kind.
Following a hard day on the ski slopes, all seemed to be going well back
at the ranch. 'Anyone for wine?' the girl chirped, which everyone agreed
was a sterling idea. However, instead of something along the lines of a
heavenly Nuits St Georges from Domaine de l'Arlot to which Jaume's
tastebuds are more usually treated, she proceeded to commit the most
heinous of crimes by producing an imposter which would send shivers down
any self-respecting gourmand's back. Yes, the wine came in - gasp - a
After eyeing the offending item with a mix of distrust and unbridled
horror, Jaume proved his truly gracious style by valiantly giving the
vinegar a try. And although it didn't turn out to be completely sour
grapes, you can doubtless expect to see him gratefully enjoying a more
palatable tipple at an obliging restaurant near you soon.