It would have made a pretty good banner ad too.
It was great. But the best? Not by a long chalk.
You can't beat a good poster. It's a fantastic medium. Possibly the best test of creativity and planning working together. Now if we could only get clients to do more!
It's the age-old phenomenon - sex sells!
Does the poster seem far more timid now than it did then to anyone else? Is this a reflection of the amount of provocative images we are now exposed to every day, or simply the decrease in testosterone coursing through my body?
Small point but people were actually voting to choose the best 100 from around 240 shortlisted. Very pleased with the level of engagement with this competition - 100,000 page views and nearly 11,000 votes cast.
Always good to have two strong messages ...
Voted by adMEN.
No fucking way is this the best-ever poster. It's the best-ever poster for Wonderbra, I'll give it that.