The directors Jonas Akerlund and Johan Renck have left Jane Fuller
Associates following differences of opinion and are to join Rose Hackney
Barber along with Thomas Napper, another Jane Fuller director.
The three are accompanied by their producers, Nicola Doring and Chris
Jane Fuller, the founder of Jane Fuller Associates, said: "Jonas and
Johan spent nearly four years with me turning down every other top
script in London from Levi's to Budweiser and now last week Lynx. The
situation just became untenable."
Rose Hackney is pursuing a greater amount of young creative work under
the stewardship of the joint managing directors, Tim Katz and Matthew
Brown, who took over the company in March.
It has also signed the director Eden Diebel from @Radical.media and Ben
and Joe Dempsey from HLA.
The move will also forge a link between Rose Hackney and PAR, Akerlund
and Renck's Swedish production house.
Katz said: "We are delighted to have Jonas, Johan and Thomas on board.
We know their talent will be a fantastic addition to Rose Hackney
Barber's varied and exciting roster."
Akerlund, a Grammy award-winning music video director, recently directed
an fcuk campaign for TBWA/ London and is in post-production on his first
feature film, starring Mickey Rourke and Mena Suvari. His treatment for
Prodigy's Smack my Bitch up won two MTV awards, while his Ray of Light
for Madonna won five.
Renck has recently directed Nintendo spots for Leo Burnett and a Crown
Paints commercial for BDH TBWA.