New "We Know From Experience" ad will air during the Olympic Games
Canines channel Esther Williams in a new spot in Farmers Insurance’s "We Know From Experience" campaign from RPA. In "Mer-Mutts," dogs flood a living room so they can perform a synchronized swimming routine. The 30-second spot will debut during the Olympics on August 6. The theme also comes alive in"Flooded House Dog Diving Competition," a collection of humorous YouTube videos that feature each dog’s performance with sportscaster commentary. A 360-degree Facebook video is also in the works.