It's common sense to double check the small things - whether you turned the oven off or packed your passport before leaving for holiday, for example.
So why, then, would we not double check before leaving the European Union? That’s the message of the aptly-named campaign group Double Check, which is calling for a second referendum ahead of Brexit. Double Check was formed by a group of friends from the creative industries who hold different political views and have witnessed division in their families and communities due to Brexit. The ads were created by Matthew Saunby, the executive creative director at Forever Beta, and directed by Scott Lyon through Outsider.