E45 "Different days" by Havas London

Olympic boxing champion Nicola Adams reprises her role as the face of skincare brand E45.

This year’s campaign gives a glimpse into Adams’ hectic lifestyle of balancing time between her hometown of Leeds and training base in San Francisco. Her skin is put through extremes, from a freezing jog in the UK to a chlorine-filled pool in the US, but the E45 Rich range offers a fuss-free solution. The work was created by Joe Williams at Havas London and directed by Raine Allen-Miller through Somesuch. 

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