EA Sports "Fifa 21 - Feel next level" by Adam & Eve/DDB

EA has released an astonishingly realistic looking campaign to promote Fifa 21 on the recently launched PlayStation 5 and Xbox Series X.

The ad follows players, including Liverpool's Trent Alexander Arnold, Atlético Madrid's João Félix, Borussia Dortmund's Erling Braut and Paris Saint-Germain's Kylian Mbappé, as they show off their skills in the beautiful game. 

It ends as the players celebrate their respective goals, prompting the tagline "feel next level".

The work was written by Selma Ahmed, art directed by Genevieve Gransden and directed by Finn Keenan through Riff Raff Films.

In October, EA Sports kicked off its Fifa 21 campaign with an ad narrated by French footballer Mbappé.