EasyEverything teams with WPP for ad venture

EasyEverything has set up a joint venture with WPP to handle its online, poster and in-store advertising within its chain of internet cafes.

EasyEverything has set up a joint venture with WPP to handle its online, poster and in-store advertising within its chain of internet cafes.

The venture will be half owned by WPP and EasyEverything, and will be called EasyEverything Media Sales and will give global advertisers the chance to reach internet users within the company's 21 internet cafes in seven European countries and New York.

EE-MS will be run by 20 staff, hired from either EasyEverything or WPP's Spafax airline on-board advertising arm.