Ed Warren departs Creature of London

Ed Warren, a founder of Creature of London, is leaving to "pursue opportunities in the world of entertainment".

Ed Warren departs Creature of London

Andrew Gibson, head of strategy, will step up into the new role of chief strategy officer.

Gibson will work with the remaining founders – Dan Shute, Stu Outhwaite and Ben Middleton, who will become chief executive and joint chief creative officers respectively – and chief finance officer Shirley Watson.


(L-R): Stu Outhwaite, Dan Shute, Andrew Gibson, Ben Middleton

Joining Creature three years ago as a strategist, Gibson previously worked at McCann.

Creature lost Zoopla, Carling and Dreams in 2016. However, in December, it picked up Mission Foods.

Shute said: "Ed’s one of the best and smartest people I’ve ever worked with. The first phase of Creature’s journey is ending with no small amount of hugging. Gibbo is a spectacularly talented strategist and an all-round great guy. Creature’s next phase promises to be more exciting still. Let’s misbehave."