EDITORIAL: Benecol can afford to lose Vorderman

One advertising redundancy unlikely to be much mourned is that of

Carol Vorderman. With luck, the biggest brainbox on TV, who

patronisingly interviews punters in Benecol commercials, won't survive

the account's switch from Saatchi & Saatchi to Miles Calcraft Briginshaw

Duffy. With an annual income even Sir Martin Sorrell would envy, she

should worry.