EDITORIAL: Carruthers adds experience to Godman

A warm welcome home for Rooney Carruthers, returning to direct for

Godman after a spell in charge of the creative department at FCB in San


In an over-supplied market it is hard for any new director to make his

or her mark, but with role models such as Jeff Stark, Paul Weiland and

Frank Budgen - all ex-agency creatives - Carruthers will know what to

aim for.