Having gone through more senior management changes than the range of ready meals in its chiller cabinets, a problem-plagued acquisition and a serious identity crisis, Somerfield is making its fourth agency appointment within a year.
Having gone through more senior management changes than the range
of ready meals in its chiller cabinets, a problem-plagued acquisition
and a serious identity crisis, Somerfield is making its fourth agency
appointment within a year.
Will that agency be brave enough to suggest to the retailer that
advertising is the least of its problems?
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGet the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk, plus get exclusive discounts to Campaign events.
Become a memberOur new premium service offering bespoke monitoring reports for your company.
Find out moreGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an alert now
