On page 24 we summarise Willott Kingston Smith’s annual performance survey of top UK agencies. Kevin Roberts’ gimmicky spoken message delivered to anyone who manages to open the first annual report from the demerged Saatchi & Saatchi, says: ’We are driven by the restless conviction that there’s always a better way to do anything ... We want to be the hottest ideas shop on the planet.’ Maybe one of their new ideas will be to show how accounting losses can be turned into profits?
On page 24 we summarise Willott Kingston Smith’s annual performance
survey of top UK agencies. Kevin Roberts’ gimmicky spoken message
delivered to anyone who manages to open the first annual report from the
demerged Saatchi & Saatchi, says: ’We are driven by the restless
conviction that there’s always a better way to do anything ... We want
to be the hottest ideas shop on the planet.’ Maybe one of their new
ideas will be to show how accounting losses can be turned into profits?
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