Editorial: Nabs requires cash now more than ever

At a time when belts are being tightened across adland, the announcement from Nabs that it raised more than £1.3 million at last week's Big Bash is welcome news.

It's a sad fact that when the charity's need for funds is at its most acute, the industry is least equipped to provide them. Digging deep may be difficult, but it's never been more important.


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