Kidulthood's Noel Clarke recounts his career ahead of this year's EE British Academy Film Awards.
"I just knew that I wanted to be one of the people I saw on the screen," the actor, director, writer and former EE Rising Star Award winner declares as he steps out of Odeon Luxe Leicester Square, Samsung Galaxy Z Fold2 5G in hand.
Clarke saunters around Southbank before encouraging other aspiring filmmakers and actors to "work hard and have belief in yourself, because if you don’t who will?"
It was directed by Dominic O’Riordan and created by Cake, with production by Curly Films.
Last month, EE continued its "Network envy" campaign with an ad starring Kevin Bacon and heartbroken consumer Doug.