Emap On Air is building a sales team to chase internet advertising
budgets, following the promotion of Hitesh Bhatt to the newly created
role of dotcom manager.
Bhatt replaces former dotcom executive James Ginzler, who quit the radio
company to join an internet venture.
Bhatt, who will report to Emap On Air’s sales director Dave King, will
target clients directly rather than through agencies. He will
concentrate on offering multimedia sales packages consisting of a range
of Emap products, including magazines, online and television.
Bhatt intends to look for sales staff to work under him within the next
Bhatt has an agency background, having worked as a planner/buyer and
rising to broadcast manager at Western International Media. He joined
Emap On Air as an account executive when the company launched in
Bhatt said: ’Emap’s offering to advertisers is growing constantly. I’m
looking forward to developing some innovative packages for new and
existing customers and clients.’
King commented: ’The net and radio are complementary media and this
market is very important to us.’