The Cheshire-based company said Child would be intrinsic to its international growth strategy by leading EMS’ sales and marketing division. The company's EMEA tours accounted for almost two-thirds of total income last year.
Keith Austin, chief executive at EMS, said: "Brian has an impressive track record and we’re pleased to welcome him on board. He will play a pivotal role in the company’s development strategy as we focus on international expansion and strengthening our position overseas."
Child added: "Since leaving McCann I have been in the envious position of being able to spend my time working with ambitious companies. When I met Keith I was impressed by what he had achieved and bought into his vision for the future growth of the company. I’m delighted to be part of their plans."
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