Euro RSCG devises till receipt poster for The Sun

LONDON - The Sun today launched a poster ad featuring a till receipt, to promote the tabloid's breadth of content.

The ad from Euro RSCG
The ad from Euro RSCG

The "All for just 30p" ad shows a receipt listing content areas covered by the Sun.

The campaign, devised by Euro RSCG, will be supported by radio spots, followed by a TV campaign which will break in mid-October.

Roland Agambar, sales and marketing director of News Group Newspapers, said: "The campaign reminds people of the unrivalled value for money The Sun offers whilst delivering a vast array of award-winning content everyday."