Euronews "Feel connected to Europe" by gt&i

Media outlet Euronews has launched a campaign highlighting the breadth of its programming and neutral editorial stance in an increasingly polarised news environment.

A TV spot, featuring an original "slam poem", was directed by Darren Statman. Created by gt&i, the campaign will also run across channels including press, digital and social media.

The four-week campaign will run in the UK prior to its roll-out in continental Europe.