The stunt saw drivers attempt to park in a small space, before the car behind and the van in front of them became smaller to help them complete the task.
As the car owners stepped out in amazement, they realised the back of the van showed an advert for Smart.
The stunt was designed to showcase the Smart Fortwo model’s ability to squeeze into tight spaces, and was filmed and released as content on YouTube. The video also shows how the brand’s engineering team created the experience through a mechanical chassis.
Smart enlisted BBDO Portugal to devise the stunt, which was delivered by Jack The Maker and RC Racing.
Comment below to let us know what you think.
For more in-depth and print-only features, showcases and interviews with world-leading brands, don't miss the next issue of Event magazine by subscribing here.