Famous Grouse appoints Albion on digital account

LONDON - The Famous Grouse today appointed Albion to its digital strategy and communications account.

Famous Grouse...appoints Albion
Famous Grouse...appoints Albion

Albion beat four other agencies to the account, and will now work with the whisky firm on an annual project basis.

The pitch was run by the AAR.

Jason Goodman, managing director of Albion, said: "The Famous Grouse is a great, established brand that has demonstrated innovation from product to communication.

"We are very excited to be working with the brand in the digital space."