Farrow & Ball "Words" by BMB

Paint and wallpaper brand Farrow & Ball is promoting its colour consultancy service with an ad starring two stressed homeowners.

The work shows a couple who cannot decide on how best to decorate their new home, sparking a debate on whether the living room should be painted grey, blue, grey-blue or blue-grey (apparently there’s a big difference). After letting Farrow & Ball’s colour consultancy service "take care of the tricky bit", the couple look in awe at their home, which to be honest leans more towards a grey-blue shade.

The campaign launched across digital and print activity. It was created by Joseph Keirs and Sef Tedder, and directed by David Kerr through Hungry Man Productions. Media is handled by VCCP Media.

Last year, Farrow & Ball launched a series of stain-free spots to showcase the brand’s durability in the face of chaos.

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