- FCB has resigned the US Amazon.com account. The news follows close on the heels of this week's lead story in Campaign which revealed that the online retailer is reviewing its global agency arrangements.
FCB has held the account in the US for four years and has created highly-regarded, award-winning campaigns for Amazon.com over that period. The review is expected to see HHCL & Partners lose the account in the UK. Amazon.com is seeking a global network to handle the business in its key markets, which include the US, UK, Japan, Germany and France.