Film expose of ad industry hits US cinemas

LONDON - Art & Copy, a film about advertising and inspiration that achieved "official selection" status at this year's Sundance Film Festival, was released today in the US.

Art & Copy... new film
Art & Copy... new film

The film, directed by Doug Pray, features advertising veterans such as Dan Wieden, Jeff Goodby  and Hal Riney explaining the creative processes behind the most famous US ad campaigns.

From "just do it" to the "got milk" campaigns, the film aims to show how the industry has influenced mainstream culture.