Finish "Let it shine" by Havas London

Havas London's first work for Finish since recapturing the account last year from Wieden & Kennedy is a populist sing-along.

Set to the traditional gospel song This Little Light of Mine, the lyrics have been adapted to celebrate the objects that Finish helps to shine. The work was created by Joe Williams and directed by Fred Scott through Pulse. 

Credits

Client
RB
Category manager
Senior brand manager
Creative agency
Executive creative director
UK group chief creative officer
Deputy executive creative director
Creative
Business director
Senior account director
Account managers
Agency production lead
Agency producer
Assistant agency producer
Head of strategy RB & strategy partner
Strategy directors
Production company
Executive producer
Producer
Director
Audio post-production
Music production
Media agency

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