Freesat "The fanaticals" by Mr President

Freesat wants to show customers the benefits of switching to the subscription-free satellite TV service with three scenes dramatising their satisfaction.

A man on his dream family holiday, a fitness-crazed couple and a woman decorating a spectacular cake are all experiencing the joys of no contracts or monthly subscriptions. The ad was created by Sarah Hardcastle and Elliott Shiels at Mr President and directed by Ben Gregor through Knucklehead.