Freeview "retune" by Red Bee Media

Freeview has reunited two of the stars of Jonathan Creek in a tongue-in-cheek ad that tells people how to retune their TVs so they don’t miss out on the Drama Channel. Red Bee Media created the spot, which features the actor Alan Davies. Davies arrives at the home of a crazed woman, who keeps mistaking him for the character he plays in Jonathan Creek and asks him to solve the mystery of why her TV no longer works. Davies retunes her set and then promptly leaves. The voiceover at the end of the ad is provided by Caroline Quentin. It was created and directed by Joan Hillery through Red Bee Media.

Become a member of Campaign from just £51 a quarter

Get the very latest news and insight from Campaign with unrestricted access to, plus get exclusive discounts to Campaign events.