GALLERY 03: Bone Marrow - Mug, Slippers

These moving and thought-provoking spots in which simple images speak a thousand words aim to raise awareness and funds for the Foundation. They follow on from last year's campaign calling for bone marrow donors, which was highly successful and directed by Ivan Zacharias. Marking the launch of his directorial career, recently signed 28-year-old Jakub Kohak shot the spots in a single day.

Product/client: Foundation of the Transplantation of Bone Marrow

Agency: Leo Burnett Prague

Nad Vysinkou 15

150 00 Praha 5

Czech Republic

T: +420 2 5731 0506

F: +420 2 5731 0506


Creative Director: Basil Mina

Art Director: Siri Langpaul

Writer: Martin Charvat

Agency Producer: Radka Dolezalova

Production company: Stillking

16 Wawelska Street

02-061 Warsaw


T: +48 22 825 7300

F: +48 22 646 5556

Director: Jakub Kohak

Producer: Pavla Burgetova

Director of Photography: Jan Stastny

Post-production company: U.P.P.

Zitomirsk 9 Street

Vrsovice Prague

Czech Republic

Editor: Filip Malasek

Become a member of Campaign

Get the very latest news and insight from Campaign with unrestricted access to, plus get exclusive discounts to Campaign events.

Become a member

What is Campaign AI?

Our new premium service offering bespoke monitoring reports for your company.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content