GALLERY 04: Defense of Animals - Hunters

A hard-hitting PSA in which gypsy boys nonchalantly describe the cruelty they inflict upon animals. Their disturbing words are given added impact with the use of gruesome cutaways. Most of the visuals are taken from the director's short film, of the same name, whose inspiration stems from personal experience. The children were found during a street cast and most of their lines are authentic. The ad also addresses those who argue that human rights are more important than animal rights, stating: "if you want to teach them to love people, first teach them to love animals."

Product/client: National Association for the Defense of Animals

Agency: Tiempo/BBDO

Tuset 5-11 6(TM) planta

08006 Barcelona

Spain

T: +34 93 306 9000

F: +34 93 202 0278

email: firstinitiallastname

@tiempob.bbdo.es

Creative Director: Siscu Molina

Art Director: Gabriel Penalva

Writer: Siscu Molina

Agency Producer: Anna Morrell

Production company: Bellatrix

Cobos de Segovia, 7

Portal 2, 6c

28005 Madrid

Spain

T: +34 91 364 2606

email: noviembre@jet.es

Director: Achero Manas

Producer: Achero Manas

Post-production company: En El Centro

Ptge. Mendez Vigo, 3

08009 Barcelona

Spain

T: +34 93 272 1710

F: +34 93 272 1711

Music: Bellatrix

Sound Design: Audioclip

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