GALLERY 09: Lynx - Pulse

Lynx has been using the "geeky boy impresses girls" scenario for some time now and the danger is that the joke may start to wear thin. But somehow, those creative geniuses at BBH keep churning out quality scripts, ensuring the campaign remains as fresh and funny as ever. This idea has also been beautifully brought to life with a great performance from the hip-swaying spod. Well, it makes us laugh, anyway.

Product/client: Lynx/Unilever

Agency: Bartle Bogle Hegarty

60 Kingly St

London W1R 6DS


T: +44 20 7734 1677

F: +44 20 7437 3666


Creative Director: Russell Ramsey

Art Director/Writer: Matt Kemsley

Agency Producer: Julia Methold

Production company: Blink Productions

181 Wardour St

London W1V 3FB


T: +44 20 7494 0747

F: +44 20 7494 3771


Director: Blue Source

Producer: Fraser Lawson

Director of Photography: Steve Keith Roache

Post-production company: The Mill

40-41 Great Marlborough St

London W1V 1DA


T: +44 20 7287 4041

F: +44 20 7287 8393


Editor: Brian Dyke

Music: Make Luv; Room5 feat; Oliver Cheatham; Universal