GALLERY 13: French Road Safety - The Turn

The Federation of French Insurance Companies & French Road Safety have joined forces following a rise in road accident figures- 26.9 per cent of 15 to 24-year-olds were involved in accidents during 2001. The aim is to show young drivers that however much control you think you have at the wheel, anything can go wrong in a split second. The delayed conversation once the accident has taken place gives a particularly powerful and innovative twist to this execution.

Product/client: French Road Safety

Agency: Australie

14 rue Aristide Briand

92300 Levallois-Perret


T: +33 1 47 58 22 00

F: +33 1 47 58 22 01

Agency Producer: Sandrine Lecacheur

Art Director: Claudine Tanguy

Writer: Arnaud Lesueur

Production company: Premiere Heure

23 av Bernard Palissy

92210 Saint Cloud


T: +33 1 41 12 30 00

F: +33 1 41 12 30 39


Director: Philippe Pollet Villard

Producer: Christian Hubert

Director of Photography: Christophe Beaucarne

Post-production company: Premiere Heure


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