Gallery 16: D&AD Awards - Barnardos

Barnardo's impactful print campaign against child prostitution created a storm when it first broke, but the risk paid off. The campaign won the Grand Prix in the 2002 IPA Effectiveness Awards with a return on investment of £2.16 for every £1 invested. The TV campaign brings the static execution to life but proves to be equally sinister, highlighting the grim reality of these kids' lives. The campaign won a Silver Award at D&AD.

Client/Title: Barnardos/'Stolen Lives'

Agency: Bartle Bogle Hegarty

60 Kingly St

London W1R 6DS


T: +44 20 7734 1677

F: +44 20 7437 3666


Creative Director: John O'Keefe

Agency Producer: Julia Methold

Art Directors: Adrian Rossi, Ester Katrine Hjellum

Writers: Alex Grieve, John Robb

Production company: Thomas Thomas

14/19 Great Chapel Street

London W1F 8FN


T: +44 20 7437 1112

F: +44 20 7437 1113

email: philippa@thomas

Director: Kevin Thomas

Producer: Philippa Thomas

Post-production company: The Mill

40-41 Great Marlborough St

London W1V 1DA


T: +44 20 7287 4041

F: +44 20 7287 8393


Editor: Brian Dyke