GALLERY 18: Orange - Pregnant, Morning Ugly

Brilliantly cast, performed and told, these ads are hilarious slices of life. The screaming baby is enough to raise the hackles of the most patient, and the expectant couple are understandably perturbed. The second spot is even less PC but very well-observed. Even though the young husband should still love his wife despite the extra pounds, we can't help but sympathise. Whether it's a life-choice or the choice of a mobile network, we should think carefully, suggests Orange.

Product/client: Orange

Agency: Propaganda

Gothersgade 12

1123 Copenhagen K


t: +45 33 13 19 99

f: +45 33 13 17 77


Art Director: Hanne Schmidt

Writer: Frederik Preisler

Agency Producer: Marianne Delkus

Production company: Locomotion

Solligt. 2

0254 Oslo


t: +47 24 14 92 00

f: +47 24149201


Director: Jens Mikkelsen

Producer: Mariusz Skronski

Director of Photography: Lars Vestergaard

Post-production company: Duckling

Sankta Nannae Plads 10b

1250 Copenhagen K


t: +45 33 47 0100

f: +45 33 47 0110

Editor: Benjamin Binderup

Flame Artist: Jonas Dren

Sound Design: Peter Schiorz

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